What I Can Do For You
Marketing Strategy
Whether you are starting from scratch or have a strategy that needs some fine tuning, I can help. I work with you to understand your key business objectives and create a bespoke marketing strategy to deliver tangible business results.
A solid strategy is the foundation for your marketing efforts and is essential for driving a return on investment.
Digital Marketing
I partner with tech specialists to offer end-to-end digital marketing services including; setting up your Google Analytics and Google Tag Manager, to creating and managing Meta Ad Campaigns, setting up marketing automation for email campaigns and building your CRM. I can also set up an manage UGC and influencer campaigns.
Wherever you are in your journey, I can help you create high-impact paid social advertising that delivers.
Whether you’re building awareness or driving leads, I help you create targeted, results-driven campaigns that work.
Campaign Management
From concept to delivery, I can help manage your campaign. With experience managing above, below and through-the-line campaigns with budgets up to $10M I can work with your agencies or in-house teams to devise, develop and a deliver an effective, impactful campaign.
Whether you are utilising eDMs, social advertising, broadcast, print, PR, influencers, SEO or digital advertising, I can help bring your campaign to life.
Content Strategy and Development
If you need help working through your content strategy, look no further. From concept ideation to advice on effective channels, I will partner with you to ensure you are building a connection with your audience. Whether yours is a B2B or B2C brand, I will help map out how you can identify, attract, engage, educate and convert your customers at each stage of the funnel.
Event Planning
With experience spanning from B2B conferences, product launches and employee engagement events through to 700 person gala dinners and surfing events I can help bring your next event to life. I can plan and run in-person or virtual events. If you have something in mind, let's chat.
Meet Jenni Hayward
Marketing Consultant
I am a marketing consultant with a degree in Public Relations and Communications and 15+ years of experience spanning all areas of marketing, from events and advertising to strategy and campaigns. I have helped start-ups through to multi-national companies connect with their customers and drive results. With experience both agency and brand-side, I understand your challenges and am here to help.
As your marketing consultant, I work in the way that best fits you. I can work alongside your existing team or help you set up your marketing for success. I will deep dive into your unique business challenges and partner with you to create tangible, impactful results.
Winner 2019
Winner of Events Talent award:
"Jenni differentiated herself with the rapid growth of her portfolio including memorable outcomes and her contribution back to the industry. She was the standout finalist with her outstanding achievements", the jury said.
Awards and Training
GM Program 2020
In 2020 I undertook the UNSW AGSM General Manager Program. The intensive course strengthened my leadership capabilities and enhanced my management skills. I bring my growth mindset and hunger for improvement to every project I take on.
Finalist 2021
Jenni is the driving force behind the industry’s first ever social enterprise product, Mood...The judges said: “Jenni’s leadership qualities have created a huge impact upon an entire industry. No mean feat at all and one which should be admired, recognised and applauded.”